Gulliver’s variable printing is not just about varying the addresses printed out but also varying all the information on each individual DM.
By replacing information for each individual recipient, we can create a more personal feeling atmosphere in the DM, and the recipient tends to be impressed by this, which creates the positive expectation that potential customers will be attracted, increasing turnover for you, the client.
We put to use our unique know-how to organize private data for printing names and addresses. And offer data cleaning to keep down wasteful distribution costs. Indeed, we also delete the data of recipients if DMs are returned undelivered.